Business Trends to Follow in 2023

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Edgewood Pointe Towers is a Class A Office Building in the heart of Cedar Rapids, Iowa. Our building was newly renovated in 2017 and provided a variety of floor plan options for you. With two 6-floor office buildings, you are sure to find the workspace to best support and represent your business! Edgewood Pointe Towers is ready to help you jump start your 2023. Continuing reading to discover some of the top trends for the New Year!

Online Networking

Online Networking is a new trend for employers as everything is progressing in a digital direction. If business owners want to keep their customers informed, the best way to do so is through technology and social media platforms such as Facebook, TikTok, Twitter, LinkedIn and Instagram. There are a plethora of ways to reach out to your consumer base. Social Media is also one of the first representations of your brand that someone may see, so it is significant to lead with a great first impression!

Technology

2019-2022 pushed employers to work remotely. This time away from the typical office allowed for the experimentation of new software that makes it easier to work from anywhere, at any time. Many employees have grown accustomed to these online platforms rather than the typical paper and pen or printing thousands of copies. Really, everything has become computer-based. This digitalization has made it critical for employees to keep up with the efficient trend as they may fall behind competitors.

Convenient Customer Experience 

We are actively living in the days of online shopping, one-day delivery of items, food, or instant drive-up ordering/pickup. This convenient experience creates a conformability to receive items instantly and have questions answered rapidly. Businesses need to keep up with this increasing demand for customer’s convenience. The days of calling the stores to ask a question are over. Consumers are accustomed to googling their questions and finding an answer instantly. Quick access communication can occur through an instant chat box on a business site, where the employee can receive a notification and respond efficiently. It’s essentially texting, but for business!

Work from Anywhere

Many employers opted for a remote work environment in 2019-2022, which allowed employees to work from anywhere. Whether it was their kitchen, a soccer game, or a vacation in Greece, employees had the flexibility to have a stable work-life balance that hadn’t been common before. This flexibility is something that most employees are interested in and seems to be a trend that is here to stay in 2023. Check out our hybrid workplace model blog to learn more!

Partner with Us

Here at Edgewood Pointe Towers, we understand the value of working in person and want to help you create a smooth transition into the office. With our endless amenities including balconies, full kitchen, and steps to downtown, we find ways to make your workplace feel like a home! 

If you are a business owner unsure where to start, call us today to help you navigate your choices and make the best ones for your business! Our sales team will be glad to walk you through (919) 930-3064